Search Engine Marketing

As the internet continues to evolve, a company’s presence on major search engines becomes increasingly important. A company that is listed in both the organic (free) and paid listings can see an increase in traffic by up to 41%
Transportation Marketing Group’s team of experienced Search Engine Marketing Specialists understand the importance of an optimized SEM campaign and they work hard to stay on top of all the latest trends and tactics in search engine marketing.

From pay-per-click (PPC) advertising to search engine optimization and social media, TMG’s SEM strategies are tailored to deliver the most visibility for your money.

Make sure your company shows up for all relevant keywords related to your site. Contact TMG today to find out more about the following SEM services.

Search Engine Optmization

One of the most important and most often overlooked aspects of SEM, an effective Search Engine Optimization campaign provides higher listings on search engines, which in turn, increases traffic to your site. 70% of users click on results in the organic listings on search engines (the area the SEO impacts), which means if you aren’t showing up, your traffic suffers.

Transportation Marketing Group’s SEO specialists work to optimize your site for maximum performance. We deliver results to more than 50 SEO clients every month.

Paid Search Management (PPC)

Pay-per-click (PPC) advertising has rapidly become a huge source of lead generation across the board, and businesses trying to recruit new prospects are no exception. A successful PPC campaign can produce tremendous results in both traffic and lead volume.

At TMG, our PPC specialists know how to look at thousands of keywords and determine those that are most relevant and effective, and that will attract traffic that convert into leads – all at a price that’s right for you.

We pay close attention to the ever-changing marketplace, including competitor and affiliate listings, to ensure your campaign is targeted and affordable.

Web Site Management

Boost your site’s performance with TMG’s Web Site Management service. We combine the benefits of search engine optimization, social networking and web design all at a set monthly fee, to save our clients time and money. This service leaves you with the ability to focus on what you do best while we focus on making your online presence consistent, strategic and noticeable.

How TMG Delivers Results

Our team of experts analyzes and interprets multiple streams of data to increase conversion rates and enhance your site’s usability. We’ll test your site in various environments to ensure that all users are able to view and interact with the site effectively. By analyzing different data metrics, we can help you target and improve specific areas of your site. This, in turn, improves the overall presence of your web site, resulting in increased traffic, leads, and conversions.

At Transportation Marketing Group, we know that technology upgrades are spurring the growth of web sites that allow you to turn user feedback into a search engine marketing strategy. When users make comments, add content, blog about site content, submit videos or simply broadcast their opinions, we add the right accompanying services that help search engines find our clients' sites and rank them higher.